M
Mobile Payments – Direct Operator Billing, WAP Billing, Mobile Content Billing
Enterprises across the world have a host of communication and payment options to choose from in order to stay engaged with customers and provide them with the best user experience when they pay for services. However, as more and more of these customers interact with your business through the mobile channel, it is vital to take a “mobile first” approach to this engagement.
In a world where considerably more people own a mobile phone than have a bank account or a credit card, it makes sense to use the mobile phone as the charging mechanism to monetize mobile apps and other forms of digital content. Recent reports have shown that 25 percent of global Internet users are mobile-only Internet users, according to mobiThinking m-research, and that 91 percent of people have their mobile device in reach 24/7, according to Morgan Stanley - meaning that payments can be and are increasingly being initiated through the mobile channel. Furthermore, Opinium indicated 29 percent of respondents of it survey preferred direct operator billing as the payment method of choice, this means direct operator billing should be a key part of your digital monetization strategy.
Bulk messaging is most commonly used for:
Mobile marketing campaigns allow companies to effectively reach their customers, with low cost but with high interactivity and feedback. Furthermore, mobile marketing campaigns offer great opportunities either introducing a new brand or creating brand loyalty. Everyday mobile marketing campaigns is becoming more and more widespread.
It is an excellent way to address your customer individually. For example, when the message is delivered to the recipients’ handset, it will read as “Dear Peter…”. This adds a sense of being welcome to the customer as he addressed by his name and is not a part of general Bulk SMS routine.
Enables the customer to pay with simplicity. Enables the customer to pay with simplicity.
Optimizes sales with one-click payment with real-time transaction confirmation for pre-and post-paid subscribers.
Synapse-MSDP is your one-stop-shop integration for multiple MNOs around the world for DOB payments.
Standards-based API integrations for ease of integration. Standards-based API integrations for ease of integration.
Enterprise-grade quality with high-performing service-level agreements (SLAs) ensuring high availability, uptime and business continuity.
Enhances payment guarantee and refund capabilities and ensures accurate reconciliation, payment and settlement.
Sophisticated authentication and authorization mechanisms supporting users on 3G, 4G, and Wi-Fi.
Helps reach new market segments, especially in markets where credit card access or usage is low.
Highly secure connectivity and transport options (two-way SSL, VPNs, etc.).
Customer-care support as an optional value-added service to provide digital or non-digital channel support for end-user assistance with payments.
Interested in seeing how our product can work with your business strategy? Get in touch to find out more.
ISO 9001-2008, 27001-:2005 certified
